What the setup covers
- Creating the profile or getting you back into one you've lost access to
- Choosing the right primary and secondary categories, which affect which searches you appear for more than anything else on the profile
- Setting it up as a service-area business if customers don't come to you, so your home address stays private
- Filling in every service, with descriptions written for the searches people actually use
- Hours, holiday hours, phone, website and booking links
- Uploading real photos of you, your team, your vehicles and your work
- A short review link and a text message template you can send after every job
Verification
Google decides how each business gets verified. These days that's often a short video showing your business, tools, vehicle or signage. I'll walk you through what Google asks for and what to film so it goes through the first time.
Rules that keep your profile safe
Profiles get suspended for things that seem harmless: adding keywords to the business name, using a virtual office or a P.O. box as an address, or having two profiles for the same business. I set yours up inside Google's guidelines so you never lose it in the middle of a busy season.
Common questions
I work from home. Will my address be public?
No. Service-area businesses can hide their address and show the cities they serve instead. That's the right setup for most trades.
Can you get rid of a bad review?
Only reviews that break Google's policies can be removed, like spam or reviews from someone who was never a customer. I can flag those. For the rest, a calm, specific reply helps more than people expect.
Is this included in every plan?
Yes. Profile setup comes with every website plan. On the Local SEO plan, I also keep the profile active with weekly posts.
